By Jayne Clark, USA TODAYKen Burns did it for the Civil War, baseball and jazz. And many are betting his latest project will heighten the profile of the national parks, too.
Even before the filmmaker's The National Parks: America's Best Idea hits the airwaves on September 27, the 12-hour series is generating buzz, thanks to heavy promotion and its tie-in with several high-profile events.
On September 26, National Public Lands Day, a number of national parks will screen previews of Burns' film. Admission to all 391 national parks and public lands overseen by seven other federal agencies is free that day. And visitors who participate in volunteer projects will receive a voucher for admission to the park of their choice, valid for a year.
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